Despite widespread publicity about the greening of corporate America, barely half (50.8%) of American workers say their company has a significant initiative such as carpooling and recycling. The Marlin Company’s 14th Annual American Workplace 2008 Poll surveyed U.S. workers about why they think companies go green,
- Nearly one-fourth (24.1%) said companies went green to save money
- 22% said they did it to garner positive publicity
- 14.1% said they did it to be politically correct
- 17.4% cited social responsibility as the motivation
- 12.9% said that companies were going green as a way to counteract rising energy prices
- Most workers said their employer lagged behind themselves in going green. When asked, “Who’s greener, you or your company?”, more than 60% (63.4%) of workers said that they were greener
- More than three-fourths (77.7%) of U.S. workers said it was important for them to have an employer that was going green in a significant way
For complete survey results, visit http://www.themarlincompany.com/
Reducing, reusing and recycling are top of mind and becoming an even more important issue to our employees and a strong part of our wellness programming. We need to look at the ways that we can be more green and at the same time ensure that we are implementing these strategies for the right reasons. The
benefits in addressing these issues of course are in attracting employees, saving money and to be seen as socially responsible. But it is also the right thing to do – conserving resources to the benefit of everyone in the future.
What is your most important green strategy?
Do you think green strategies will become even more important to your company?